For brands serving discerning and aspirational audiences, understanding evolving needs and cultural shifts is paramount. As a strategic foresight authority, our The Future Laboratory is trusted by the world’s leading brands, agencies and organisations. With deep expertise in foresight and consumer intelligence, we empower clients to anticipate trends and consumer desires. Blending cultural insight with advanced analytics, we provide tailored research and foresight solutions, and leverage innovative Gen AI for real-time responses, to create actionable strategies that shape the future of premium experiences—positioning your brand ahead of trends and at the forefront of change.
For Selfridges, The Future Laboratory is the authority on prediction in terms of retail, consumerism and changing social patterns. The Future Laboratory’s trends intelligence and consumer foresight platform, LS:N Global, is cited to be an ‘extremely useful tool that aids their team in their research and informs their varied and busy marketing calendar’.
As part of BMW’s annual Customer First Conference, we delivered a futures presentation that explored transformative trends reshaping brand outreach. The session highlighted the shift towards digital transformation and the emerging consumer behaviours driving change. The impactful talk was praised as inspirational and insightful, sparking meaningful discussions among BMW’s leadership team.
We partnered with Nespresso to explore the future of work and position the brand as a thought leader in this space. Using insights from our Futures 1,000 expert panel and in-depth research, we delivered a 7,000-word thought-leadership report and hosted an immersive media event. The initiative generated significant media coverage and showcased Nespresso’s commitment to workplace innovation as part of their B2B strategy.
The Future Laboratory partnered with Dell’s Experience Innovation Studio to explore the long-term technological and societal shifts shaping the future. Using strategic foresight and scenario-planning, we developed a comprehensive report outlining four potential futures – Probable, Possible, Problematic and Promising. The report provided Dell with practical insights to future-proof its business, guiding innovation strategy across design, software and hardware teams. The findings are now shaping Dell’s long-term vision, ensuring the company remains at the forefront of computing in a rapidly evolving world.
The Rituals global team had a need to identify commercial opportunities through analysis on both existing consumers as well as untapped market segments. Our Hot Pot China team built a bespoke Cultural Intel Community of 250 consumers within a branded WeChat Mini Program to elicit ongoing real-time feedback over 12 months. Among the many key outputs was the discovery of a number of fragrance preferences that were unaddressed by Rituals, and these insights were fed back into the NPD funnel to better serve Chinese consumers.
Hot Pot China conducted an insights project for Campari Group leadership to understand the potential for growth of premium cognac with younger consumers across Asia. Combining consumer intelligence from Greater China, Singapore, Indonesia and Malaysia with expert interviews we delivered not only robust trend forecasting, but also individual go-to-market and brand activation strategies for the four key markets. Shortly after delivery of the study, Campari group completed acquisition of cognac brand Courvoisier for $1.3b.
Harness the expertise of our seasoned, entrepreneurial practitioners to drive growth, innovation and transformation. We blend data-driven insights with deep cultural sector expertise, empowering brands to make strategic decisions that foster growth, lasting relevance, and influence. Our tailored guidance ensures your business is poised for market leadership and enduring success.
We advised on corporate structure planning and business architecture for 32nd. With 175 acres across India’s most picturesque locations, 32nd creates extraordinary experiences for New Age India, partnering with the world’s most disruptive brands and tastemakers.
We advised Change Capital performing a pre-acquisition business analysis for the acquisition of Frette (and other projects).
Advising on the structure of the leadership team and well as fund-raising advisory for Jaya – a brand with the ambition to change the future of hospitality.
With our graphic design studio Construct and our brand and marketing studios Noë & Associates and King & Partners, we form the world’s leading powerhouse for designing brands in the luxury and lifestyle sectors, represented through offices in London, New York and Dubai.
From meticulously crafting masterbrands to respectful rebranding and brand extensions, our design and strategy teams create timeless yet forward-thinking brands. We design visually compelling and strategically sound brand identities that resonate across all touchpoints. By seamlessly integrating storytelling, aesthetics, and strategy, we position brands as leaders in cultural relevance and innovation. Reinterpreting heritage from a contemporary perspective, we create the icons of the future.
Inspired by the earliest forms of alphabets and mark-making, our London based graphic design studio Construct developed a new brand identity for Aman that would reflect its values and the high quality of its experiences. This is expressed through custom typography, earthy colour palette, tactile material texture and high quality print finish that links press-pack, business cards and menus.
SKIMS trusted our NY-based King & Partners studios to develop a brand refresh and site design after a successful initial launch. We refined the overall look and feel of the brand experience. With a growing assortment of product categories and new collections, it was critical for SKIMS to have a brand system that supports growing product lines and optimised product discovery.
Our Noë & Associates studios were appointed to create the brand positioning, visual identity, guidelines, and global marketing campaign for Nobu Residences Abu Dhabi – a peaceful haven on Saadiyat Island. Overlooking the Guggenheim Abu Dhabi Museum and the azure sea, this elegant collection of just 88 beachfront residences unites pristine architecture and interior design with a rich range of carefully selected amenities and services from the celebrated Nobu brand.
Our Noë & Associates studio collaborated with Pharrell Williams on Humanrace – a brand that looks to bridge the gap between wellness culture and street culture, creating an active, open community that inspires wellbeing for all. Based on the life lessons learned by its founder, expertise from true visionaries in the fields of physical and mental health, and inspiration from an eclectic collection of ‘Wellbeings’, the brand provides this community with the products, regimens and ideas that can promote positive and lasting change.
Founded in 2011 as a premium, membership-based New York workspace for individuals and businesses in film, fashion, design, publishing and the art industry, NeueHouse built a solid reputation as a place where good design meets great culture. King & Partners was assigned to work on a series of strategy, branding, design and digital projects to signal changes, promote new offerings and build a system to support a much larger, ever-growing organization.
Nike launched their collaboration with Virgil through their design project—The Ten—at the end of 2017. The 10 shoes are divided into two themes. Our Noë & Associates studio worked with the Nike team in Oregon to develop the identity and logo system for The Ten, create the inside-out packaging concepts, screen-printed vintage advertising shoe wraps and the brand guidelines for the project.
The revered face of London legend the Dorchester Hotel is undergoing a transformation. Our Construct studio has crafted the first full rebrand in its 91-year history. This has been a twelve-month labour of love for the studio, with Strategists, Designers, Project Managers and Production teams creating a vision for the next generation of this famous hotel, brought to life across more than 100 touchpoints.
Abercrombie & Kent, a global leader in luxury travel, sought to elevate its brand to reflect its unparalleled offerings and solidify its position as a pioneer in the industry. King & Partners was engaged to holistically redefine the brand’s strategy, positioning, identity, and digital presence. We launched the renewed brand with a campaign that captured the awe-inspiring, one-of-a-kind experiences Abercrombie & Kent delivers to its discerning guests.
Construct’s identity and branding for Claridge’s, created over 10 years ago, describes a luxury hotel that has played host to stars, socialites and crowned heads of Europe. The redrawn crest and logotype complement elements of an Art Deco-influenced palette of confident jade, gold, white and black, architecturally inspired chevrons, typefaces resonant of the 20s, and archive-inspired imagery. The unusual diversity and extensive range of applications reflects Maybourne Hotel Group’s absolute trust in Construct as brand guardian of its properties.
When it comes to communication your brand’s purpose, it’s vision and values, films and documentaries can engage the audience with a richness well beyond what words can achieve, creating emotions and leaving a lasting impact. Whether for internal campaigns, to unite global leadership teams and staff or to share your story with external customers and partners, our creatives and production studios can provide you with all it takes to bring your story to life: from the storyboarding over direction to the postproduction of your very own moving pictures.
Architectural Digest launched “Behind the Design,” a series of documentary-style videos that dive into the detail of some of the design world’s most important homes and studios. A creative collaboration between Architectural Digest and our Noë & Associates studios, all films are produced, directed and edited by the Noë & Associates content team.
Founded in 1865 by Georges Favre-Jacot, Zenith has a rich history in the manufacture of Swiss timepieces. The most notable achievement was the creation of the first integrated automatic chronograph movement – the Zenith El Primero – which is still the most precise series-made. During the quartz crisis in the 1970s, local watchmaker Charles Vermot saved this movement and the future of one of the world’s greatest watch brands. The Noë & Associates content team travelled to Switzerland and interviewed Zenith’s CEO, craftsmen, and historians on-site in order to capture this story of passion and determination.
Noë & Associates were tasked with creating the name, brand strategy and identity, and the overall marketing communications strategy and subsequent campaigns to launch Mareterra to the world. The project includes 6 residential offerings by some of the world’s most accomplished architects including Renzo Piano, a retail district, public park, Alexander Calder sculpture plaza, marina and public walkways.
Noë & Associates was invited by Bentley Motors to experience the launch of the 100th Anniversary EXP 100 GT car at the Bentley headquarters and factory in Crewe, England. Captured here by our Film division, the car is a future vision of how the luxury brand will evolve in the next few years through use of technology while retaining the most exquisite approach to artisanal craftsmanship.
Tadao Ando’s first residential development in the Western Hemisphere is now complete. We travelled to Japan to meet the Pritzker Architecture Prize winner at his Osaka studio, capture his rigorous process of creating some of the world’s most compelling structures, and to document key examples of his work.
The story of the Waldorf Astoria is, in many ways, a story of New York City. A story of ambition, innovation, and achievement woven into the very fabric of the building. Noë & Associates was acutely aware of our role as one of the custodians of the building’s heritage and ensured that restoration, design, and craftsmanship details have been captured for historical record. From architectural firm Skidmore, Owings & Merrill, to residential interior designer Jean-Louis Deniot, hotel designer Pierre-Yves Rochon and art curator Simon de Pury, we documented this world-class team as they worked to reimagine this New York legend.
Our Noë & Associates studios, the Epic Games Gold Partner IMERZA and VISUALISATION ONE (V1), redefine how brands and destinations manage complex projects and connect with their various audiences by harnessing the power of cutting-edge digital immersive technologies. For architecture and design, real-estate and placemaking, and for pioneering digital retail and brand experiences in fashion, beauty, lifestyle, art and culture.
From data-driven planning, simulations and immersive intelligence over cinematic, photorealistic digital architectural visualisation and immersive AR/VR animations to realtime, data-driven and AI-powered hyper-personalized journeys—we create awe-inspiring digital customer experiences that foster engagement and build intelligent, future-proof solutions. With over 130 implementations worldwide, our unique expertise in Digital Twin Unreal Engine and immersive technologies enables developers and brands to create virtual environments that bridge the gap between physical and digital, driving engagement, personalization, and operational intelligence while substantially reducing production times and lifetime cost.
As the lead agency for digital on Neom’s Gulf of Aqaba project Noë & Associates conceived an initiative to bring the treasures of tomorrow today. The creation of the 120km of coastline and all the upcoming architecture and initiatives within it, inside a photo accurate digital twin was at the heart of this concept. Our fantastic team coordinated an incredible array of data and partners to produce what is one of the most ambitious real time projects in the world.
Our digital animation studio IMERZA and Marriott International, Global Residential Marketing, leverage Unreal Engine to design and sell the world’s most notable and prestigious branded real estate projects, producing photorealistic renderings, narrative CGI films, advanced real-time sales tools, and more.
IMERZA built over 30,000 acres of Lake Nona in Orlando, FL as a fully interactive Digital Twin. Including a variety of neighborhoods, recreational & healthcare facilities, office & retail space, residential communities & resorts. Tavistock Development Company found many of IMERZA’s data visualization tools crucial to the design process, allowing development teams to coordinate design information from multiple sources on a project.
This collection of magnificent ocean-front residences represents the essence of resort-style living. The design blends modernist architecture with organic tropical elements, offering breath-taking views of the Atlantic Ocean and Miami skyline. The property is captured in an extensive portfolio of 80+ images spanning both interiors and exteriors, enhanced by a high-end animation that immerses viewers in the design.
The much-anticipated reopening of The Surrey hotel, an iconic landmark of the Upper East Side, brings an exquisite collection of fourteen bespoke residences with full access to the hotel’s amenities. The project is captured through 25 stunning images of interior and exterior spaces, complemented by a short interior animation and an eye-catching cinemagraph.
Rosewood Residences’ first stand-alone branded residences, Old Lighthouse in Los Cabos, is a 550-acre sanctuary on the Baja Peninsula. Set amidst breath-taking cliffs and pristine beaches, these private residences have been carefully curated to complement the dramatic cliffside topography. The development is showcased through 16 meticulously crafted images that capture both interior and exterior perspectives.
Overlooking the Sydney Opera House and Harbour Bridge, this 58-level tower designed by Kerry Hill Architects offers private residences with spectacular views of the iconic waterfront. The project’s visual narrative includes over 250 meticulously crafted images, with 50+ dedicated to showcasing the penthouse. A bespoke animation sequence integrates seamlessly with high-end lifestyle footage, creating an immersive launch experience within the Immersion Room. The development comes to life through flythroughs, timelapses, and cinematic vignettes.
This luxury 50,000 square foot transformation of prime office space in central Mayfair marks Brookfield’s debut in London’s vibrant West End. The project features a striking series of over 20 images, accompanied by a 2-minute flythrough that offers a comprehensive visual journey through the space.
Immersed in the striking desert landscape, Amangiri is a luxury resort like no other. Its exclusive luxury private residences are thoughtfully crafted to offer the ultimate indoor-outdoor living experience. The project is presented through 17 carefully composed images of interior and exterior spaces, complemented by a captivating animation sequence.
We transform physical spaces into experiential hubs, bringing brands, stories, ideas and future plans to life through immersive design. Combining innovative digital twin, AR, VR and XR-technologies and refined styling, we create sensory spaces that inspire, engage, and leave lasting impressions.
Chicago’s most iconic new tower. Our digital animation studio IMERZA created experiential models to facilitate design decisions on this mixed-use tower, as well as vertically integrated the VR throughout the sales process. The IMERZA Sales & Marketing Platform allowed the JDL sales team to show every aspect of what life will be like at One Chicago and allowed future residents customize and see their future home.
Water Street interactive model integrates both massing and analytics into one single interactive tool by presenting real-time projection mapping with multiple (demographics, transportation, energy modeling, land use, coastal conditions, water, utilities and infrastructure, form and mass, etc.) which explain, educate, document, and present a customizable urban plan to the community and stakeholders where the system is displayed as well as communicated to the community. The tools utilized combine physical models, 3d projection and 2d live screens which surround and immerse the observer into the planned urban environment integrated with real-time content management.
A premier 83-unit luxury residential project in west palm beach, FL. IMERZA created experiential models to facilitate design decisions and vertically integrated VR throughout the sales process. The IMERZA Sales & Marketing Platform powers their experiential sales office, and provides remote presentation capabilities to international buyers.
Our Metajive studios are a working with leading brands in the luxury and lifestyle sector and a trusted partner of innovation leaders for Google Creative Lab, Fortune 100 companies, and leading global financial institutions. As pioneers in Al and development they design and build websites, mobile apps, digital products and commerce platforms as well as bespoke technological solutions. By integrating smart functionality with refined aesthetics combining intuitive navigation and innovative features, we deliver a seamless experiences that captivate your audiences while driving results.
The mission was to design and build a mobile application used to function as the centerpiece of a global ad campaign for the launch of the Cayman, an app that would delight dealers and Porsche enthusiasts alike by putting a real-world driving performance tool right in their hands.
With an increased presence on social media to help promote Audio Guided Runs, Nike needed a hub they could send users to. We created a series of pages that highlighted, categorized, and conveyed the value of Nike’s Audio Guided Runs.
Partnering on the future of AI: We are honored with the opportunity to work with Google Creative Lab on multiple projects within the past few years collaborating on a variety of different AI experiments that are Webby Award winners and honorees.
Partnering on the future of AI: We are honored with the opportunity to work with Google Creative Lab on multiple projects within the past few years collaborating on a variety of different AI experiments that are Webby Award winners and honorees.
We crafted a new brand narrative and website to communicate the quality of the Surf Ranch and with emotional appeal that resonated. Additionally we set up lead generation and marketing initiatives to coincide with the launch of the new site, and the premier of The Ultimate Surfer – the new competition series from World Surf League champion Kelly Slater and hosted at the Surf Ranch.
The Adventures Group is the world’s premier leader of adventure tours and services, specializing in adventure and luxury tours in Latin America and the Caribbean since 1995. The experiences they offer are off the charts, but their CRM strategies needed levelling up. The Adventures Group came to Metajive to help elevate its brand presence while expanding its customer base.
We create fashion, beauty, luxury and lifestyle campaigns that drive cultural relevance and emotional connection. By blending strategic insight with creative vision, our marketing campaigns amplify your brand’s impact, delivering compelling storytelling and tangible results.
The second campaign in King & Partner’s ongoing collaboration with Steve Madden,
The Perfect Pair.
We concepted, creative directed, and shot the first in a series of campaigns around a simple concept: Two people. Two styles. One special bond.
While they may be different generations or distinct personalities with polar opposite styles, they are brought together by their love for fashion and each other. This campaign features Lori Laughlin and Olivia Jade in New York City.
Noë & Associates are proud to have partnered with Jumeirah to support the relaunch of their brand through a custom film projection on the Burj Al Arab, global campaign concept, content strategy, art direction, photography and film.
Celebrating the brand’s origins and rich culture of hospitality, the campaign has been designed to inspire a new perspective of luxury, welcoming the next generation of discerning traveller with warmth, generosity and joy.
In the first week of launch, the campaign film accrued 19.1m+ views on Instagram and 7.2m+ views on Youtube.
Meet Goldie, the girl with a magnetic energy that lights up every room. She’s effortlessly carefree, spontaneous, and a little bit wild, with a style that captures the essence of New York City. Goldie carries a radiant glow, an undeniable aura that seems to follow her wherever she roams.
Inspired by the scent’s complex and modern allure—cool, sexy, and irresistibly sweet—we’ve crafted a world around this imaginary muse. Goldie is the ultimate heartbreaker, leaving an unforgettable impression on everyone she encounters.
Abercrombie & Kent, a global leader in luxury travel, sought to elevate its brand to reflect its unparalleled offerings and solidify its position as a pioneer in the industry. King & Partners was engaged to holistically redefine the brand’s strategy, positioning, identity, and digital presence. We launched the renewed brand with a campaign that captured the awe-inspiring, one-of-a-kind experiences Abercrombie & Kent delivers to its discerning guests.
The result was a revitalized brand ready to embark on its next journey—one that balances its storied legacy with a fresh, modern vision to captivate both loyal travelers and a new generation of adventurers.
King & Partners was engaged to rethink, rebrand and relaunch the The Cove, the most premium offering within Atlantis Resorts. Our objective was to create a story and identity that sets The Cove apart from both the broader property and its competitors. The result is a distinctly confident, sophisticated brand that remains deeply connected to the lush, serene beauty of its surroundings.
King & Partners creative directed and produced a holistic advertising campaign that captures the feeling of pure relaxation and connection a stay at The Cove offers guests. Our team developed a comprehensive media plan and handles all media placement for the campaign across paid social, PPC, programmatic, print, and out of home.
King & Partners were engaged to completely reimagine the incredible Maui resort of Grand Wailea. Our engagement included strategy, positioning, multiple brand identities, F&B concepts, membership strategy, content creation and a series of campaigns that capture the heavenly experience of being on property in Maui.
The new Grand Wailea branding captures this spirit of Heaven, Earth, Sea, via a visual identity in a modern style with a nod to ancient Hawaiian iconography. Our new custom wordmark captures a feeling of modern elevated hospitality with a touch of traditional Hawaiian spirit in the redrawn letterforms. It has a touch of natural character, yet is clean and refined.
With deep expertise in China’s unique market dynamics, we help fashion, beauty, luxury and lifestyle brands develop and implement strategies to engage audiences through culturally attuned campaigns and innovative digital experiences. Our approach combines localized insight, strategic partnerships, and creative solutions tailored to this dynamic and influential market. We equally support ambitious Chinese entrepreneurs grow their brand in international Western markets.
Hot Pot China worked with the team at Canada Goose to deliver a 3 year China Blueprint for market entry and growth. Our proprietary approach set the roadmap for brand and commercial excellence that saw Canada Goose become one of the highest value global apparel brands in China.
Valextra worked with Hot Pot to overhaul their online brand in China. The team delivered a localised asset suite tailor made for Chinese audiences on Wechat, and Little Red Book (Rednote) before overhauling content creation and managing key social channels to engage affluent leather goods consumers, driving meaningful engagement and a direct impact on sales.
Hot Pot worked as an extension of the Rapha team in planning, sourcing and negotiating terms in local language with their TP (ecommerce trading partner), saving the brand significant fees and driving healthy margins. We remained on board for the integration and management of the TP, ensuring commercial KPIs were exceeded.
The Rituals global team had a need to identify commercial opportunities through analysis on both existing consumers as well as untapped market segments. Our Hot Pot China team built a bespoke Cultural Intel Community of 250 consumers within a branded WeChat Mini Program to elicit ongoing real-time feedback over 12 months. Among the many key outputs was the discovery of a number of fragrance preferences that were unaddressed by Rituals, and these insights were fed back into the NPD funnel to better serve Chinese consumers.
In addition to the ongoing content creation and management of all of Noble Panacea’s China digital channels (Little Red Book, WeChat, Weibo) the Hot Pot team placed a major emphasis on co-creation of content with suitable skincare KOLs and KOCs.
Initially this was delivered through overseas-based Chinese influencers, who are highly effective in generating both interest and demand with mainland Chinese consumers prior to launch.
Hot Pot China conducted an insights project for Campari Group leadership to understand the potential for growth of premium cognac with younger consumers across Asia. Combining consumer intelligence from Greater China, Singapore, Indonesia and Malaysia with expert interviews we delivered not only robust trend forecasting, but also individual go-to-market and brand activation strategies for the four key markets. Shortly after delivery of the study, Campari group completed acquisition of cognac brand Courvoisier for $1.3b.
With deep expertise and relationships across the Middle East, we ensure that fashion, beauty, luxury and lifestyle brands resonate deeply with audiences in the region. By crafting campaigns that align with cultural values and aspirations, we help establish enduring connections, building trust and commercial success.
As a trusted partner of Van Cleef & Arpels, our FRAME/PURPLE Middle East team provide PR, communications and events support the brand across the Middle East.
Buccellati is also one of the long-standing FRAME/PURPLE Middle East clients for press, communications and events.
We are proud to serve as the corporate communications partner for Chalhoub Group in the Middle East.
We bring stories to life through meticulous production, creating impactful visual and motion content that inspires, engages, and connects. Our expertise spans the entire production process, ensuring high quality and that every detail reflects your brand’s ethos.
Spanning fashion, beauty and high jewellery, North Six regularly produces global stills and motion content for Chanel, including the Maison’s Coco Crush 2025 campaign, shot in Seoul with photography by Drew Vickers and video direction by Gordon Von Steiner.
To support the launch of Balmain Beauty, North Six oversaw a studio production in Paris, with photography and video direction by Carlijn Jacobs.
Capturing the unforgettable allure of high jewellery, North Six is the trusted production partner for Graff, capturing stills and motion across major brand campaigns.
With an extended pedigree in editorial production, North Six consistently works with the established fashion authority publications. The British Vogue January 2025 winter issue, which led with a story and shoot featuring Adrien Brody, with photography by Anton Corbjin, was produced by North Six’s London studio.
Supporting Tod’s’ spring-summer 2024 campaign, North Six Milan produced on location at Bernalda, Italy. The campaign was shot by Karim Sadli, with video direction by Hans Neumann, and creative direction by Maybe, Kevin Tekinel and Charles Levai.
The Bvlgari Eternally Reborn campaign, featuring Zendaya and Anne Hathaway was produced by North Six in a studio in Los Angeles. Photography by Zoey Grossman.
For H&M’s 2024 summer collection, North Six produced a campaign on location in Rio de Janeiro, with photography by Rafael Pavarotti, and video direction by Albert Moya.
For Tommy Hilfiger, North Six produced the brand’s collaboration with Stray Kids, on location in New York City. The campaign featured photography and video direction by Alasdair McLellan.
North Six produced the Dior Fall 2024 campaign, shot in a studio in Paris, with photography by Collier Schorr, video photography by Alice Schialli, and creative direction by Margot Populaire.
From intimate private events, to large scale retail activations and experiences, we craft unforgettable moments that deepen brand and audience connections. Our experiential solutions and services fuse rich creativity with precision, seamlessly blending the value of live physical and digital interactions. We deliver experiences that truly inspire, and build lasting, meaningful audience impressions.
North Six’s award-winning Skinnovation Station tour production brought Dr.Jart+ to three North American cities, immersing audiences in interactive experiences that fused skincare, science, and art through branded elements, games, samples, and expert-led education.
Clinique partnered with North Six to connect with Gen-Z audiences at Coachella through the Hydration House, an exclusive influencer-driven experience. The immersive space blended beauty, content creation, and festival energy, with leading influencers and VIPs showcasing Clinique’s Moisture Surge product through curated activations, premium content, and real-time social storytelling.
To celebrate Willy Chavarria’s CFDA win for American Menswear Designer of the Year, North Six partnered with Byredo to design and produce an immersive afterparty. Guests explored a multi-floor space absorbed in deep red lighting and roses, reflecting the designer’s heritage and honoring the resilience of American fashion.
North Six has partnered with Frieze Art Fair and LG across multiple editions, including Frieze London 2024, where Sir John Akomfrah’s “Becoming Wind” was showcased on LG’s OLED screens, with design and construction delivered by North Six.
Cartier partnered with North Six to transform Shoreditch Town Hall, London for its High Jewellery celebration. Iconic Bellboys welcomed guests to a floral-lit dinner by The Clove Club, followed by Beth Ditto’s electrifying performance, setting the tone for a vibrant after-party.
North Six collaborated with Raf Simons at Salone del Mobile to art direct “No Man’s Land”, a large-scale installation for his sixth collection with Kvadrat. Vintage furniture was reupholstered in Kvadrat x Raf Simons fabrics inside Jean Prouvé wooden houses, complemented by a 50-foot garden and a week-long Rochelle Canteen residency.
North Six produced and designed the Zara x TwoJeys collaboration launch, turning LA’s Sunset Ranch into a bold, western-inspired celebration. VIPs and influencers explored custom set pieces, music, and immersive interactions, bringing the collection’s rebellious spirit to life in a high-energy atmosphere.
Estée Lauder and North Six launched a homecoming-inspired activation, combining influencer seeding with a University of Georgia pop-up. Blending sports energy and beauty, the experience featured sampling, giveaways, interactive games, and live entertainment, building buzz and positioning Double Wear Foundation as a game-day essential.
For the Spring Summer 2024 Collection, North Six supported Canali in welcoming their guests to Casa Degli Artisti in Milan for the captivating presentation of their new collection. A captivating journey of style, sophistication, and emotions for a wonderful moment of conviviality, celebrating gentleness and Mediterranean craft.
We help brands and destinations thrive in the fast-moving world of social media through strategic influencer partnerships and data-driven creativity. By blending analytics with compelling content and powerful voices, we craft thoughtful strategies that spark meaningful connections and elevate your brand’s presence.
Since 2020, North Six has led Bvlgari’s digital influence strategy, launching talent-driven campaigns across fragrance and high jewelry. Our recent Serpenti “Year of the Snake” campaign engaged 18 KOLs across the US, UK, and EU, generating 2.4M impressions and 92K engagements ahead of its February conclusion.
As North American influencer agency of record for Montblanc providing ongoing talent strategy, contracting and content creation support, North Six supported the global 100 years of the “Meisterstück” celebration including Wes Anderson directed ad campaign through an exclusive collection, talent and campaign, and event at LA’s Paramour Estate. North Six secured talent, managed guests, and oversaw red carpet and after-party logistics.
North Six enjoys an enduring relationship with Hennessy, where influencer activations, campaigns and trips have powered global awareness for the portfolio and major partnerships and calendar moments, worldwide.
A collaboration between Ian Schrager and Marriott International, EDITION Hotels redefine luxury with a modern, boutique sensibility. With 20 locations across its global portfolio, each property is uniquely crafted to reflect the energy and local culture, blending sophisticated design, personalized service, and an unparalleled social scene to create an elevated and unforgettable stay. PURPLE has been activated for Content Strategy, Social Media Management, and Paid Social Management, driving impactful storytelling and engagement across digital platforms.
Nestled along the pristine coastline of Puerto Rico, Esencia is a visionary development that seamlessly integrates luxury, sustainability, and cultural authenticity. Designed as an immersive retreat, it offers refined accommodations, world-class amenities, and curated experiences that celebrate the island’s rich heritage, vibrant nature, and effortless elegance. PURPLE oversees Content Strategy and Social Media Management, crafting a digital presence that embodies Esencia’s refined yet organic ethos.
OLAPLEX TIKTOKFolk designed a strategic TikTok approach for Olaplex, focusing on trend-driven content, creator partnerships, and engaging storytelling.
By blending viral moments with expert hair care education, Folk repositioned Olaplex for stronger Gen Z appeal, where their audience comes to be entertained, educated, and inspired.
The end results have seen boosted brand visibility, engagement, and loyalty through a creative, community-driven approach.
North Six curated a three-day retreat in Todos Santos, Mexico, to mark the North American launch of Jean Paul Gaultier’s Divine Perfume, blending luxury, storytelling, and immersive brand moments. The campaign generated strong digital engagement, with striking content celebrating the divine feminine and delivering significant reach and earned media impact.
Hot Pot researched deeply to recruit and manage a community of dedicated cyclists for Rapha in China. We deepened the connection with Rapha’s global brand from local dedicated cyclists in China through a hand-picked selection of on-bike influencers that delivered targeted reach, while furthering the brand aesthetic in a locally relevant way and forming a core part of the Shanghai “Rapha Rides” campaign.
Founded by tennis legend Novak Djokovic, SILA is a cutting-edge wellness and longevity brand that blends advanced science with ancient wisdom. Rooted in holistic well-being, SILA offers transformative experiences, expert-led guidance, and innovative solutions designed to optimize both body and mind, empowering individuals to unlock their full potential. PURPLE has been commissioned to lead Content Strategy, Social Media Management, and Influencer Marketing, ensuring SILA’s digital presence reflects its visionary approach to wellness.
From paid campaigns to organic SEO and CRM integration, we craft digital strategies and wider, international media plans that deliver measurable impact. Our data-driven approach ensures every campaign aligns with your brand’s goals and audience expectations, delivering results while elevating your brand’s presence.
King & Partners is Soho Grand’s long-standing partner, constantly enhancing the brand and bringing it to life in new ways. Through strategy, identity, marketing, websites and art direction, we ensure the iconic home of the downtown creative and fashion scene continues its legacy—the hotel that made SoHo grand.
King & Partners creative directed and produced a holistic advertising campaign that captures the feeling of pure relaxation and connection a stay at The Cove offers guests. Our team developed a comprehensive media plan and handles all media placement for the campaign across paid social, PPC, programmatic, print, and out of home.
As Agency of Record since 2020, King & Partners has completely reimagined Nemacolin. A total brand transformation, we developed an entirely new brand strategy, audience personas, tone of voice, visual identities, naming hierarchy, advertising campaigns, marketing, website and apps.
Position your brand as a thought leader with expertly crafted content that informs and inspires. From industry reports to branded narratives, we help you articulate your vision with authority and clarity.
2025 Cocktail Trends report: Bacardi commissioned The Future Laboratory to produce a new foresight report uncovering the key evolutions and exciting innovations set to shape the industry in 2025.
Marriott Bonvoy partnered with The Future Laboratory to explore the future of travel and position the brand as a thought-leader in the hospitality sector. Using expert interviews and quantitative research, we developed a foresight report identifying key trends in luxury, wellness, sustainability and technology.
The report provided strategic insights to help Marriott Bonvoy align with evolving traveller expectations. It also served as the foundation for an immersive media campaign, reinforcing the brand’s leadership in the future of hospitality and driving engagement across global markets.
Finfluence report: As part of LinkedIn’s mission to support financial services marketers, we created the Finfluence Report, equipping CMOs with actionable insights and innovative strategies. The report identified six critical themes, including Post-Purpose Brands and The Great Reshuffle, and provided real-world applications to help marketers foster trust, engage emerging audiences, and leverage tools like the metaverse. By connecting trends to practical outcomes, the initiative reinforced LinkedIn’s value, inspiring increased investment in the platform and driving transformation in financial services marketing.
Our communications agency PURPLE has shaped some of the world’s most influential brands across fashion, beauty, luxury and lifestyle.
With 8 international offices in EMEA, the US and APAC, we represent brands both regionally as well as on a global level. We elevate brands through thoughtful communication strategies, meaningful collaborations, and well-placed narratives that amplify your voice. From media relations, over guest lists and VIP front-of-house services at events to strategic partnerships, we cut through the noise to ensure your message resonates with the right audiences.
Shaping culture for culture-shaping brands.
Our PURPLE beauty teams buit ILIA from an unsung indie clean-beauty brand to a 10 year-old “overnight” success story.
Our PURPLE fashion teams played a key role building Willy Chavarria from underground insider label to a global iconic modern leader of American fashion artistry and activism.
PURPLE serves as the lead global agency for Rosewood Hotels & Resorts and Rosewood Residences. We collaborate closely with the brand to execute strategies across press, partnerships, VIP relations, events, special projects, and thought leadership—supporting Rosewood’s dynamic global growth and evolution.
PURPLE has been trusted to support the global transformation of BOSS under Daniel Grieder’s leadership.
PURPLE was engaged by internationally renowned fashion photographer Mert Alas to bring his luxury gin brand to market. From the brand’s inception, we have worked closely with SEVENTY ONE to provide ongoing support across press, events, partnerships, and community engagement.
PURPLE beauty has worked with Augustinus Bader supporting the growth of the beauty brand.
A collaboration between Ian Schrager and Marriott International, EDITION Hotels redefine luxury with a modern, boutique sensibility. With 20 locations across its global portfolio, each property is uniquely crafted to reflect the energy and local culture, blending sophisticated design, personalized service, and an unparalleled social scene to create an elevated and unforgettable stay. PURPLE has been activated for Content Strategy, Social Media Management, and Paid Social Management, driving impactful storytelling and engagement across digital platforms.
Nestled along the pristine coastline of Puerto Rico, Esencia is a visionary development that seamlessly integrates luxury, sustainability, and cultural authenticity. Designed as an immersive retreat, it offers refined accommodations, world-class amenities, and curated experiences that celebrate the island’s rich heritage, vibrant nature, and effortless elegance. PURPLE oversees Content Strategy and Social Media Management, crafting a digital presence that embodies Esencia’s refined yet organic ethos.
Founded by tennis legend Novak Djokovic, SILA is a cutting-edge wellness and longevity brand that blends advanced science with ancient wisdom. Rooted in holistic well-being, SILA offers transformative experiences, expert-led guidance, and innovative solutions designed to optimize both body and mind, empowering individuals to unlock their full potential. PURPLE has been commissioned to lead Content Strategy, Social Media Management, and Influencer Marketing, ensuring SILA’s digital presence reflects its visionary approach to wellness.
In 2024, PURPLE was appointed by Scorpios to lead communications for the brand’s international growth and evolution from world-renowned beach club to luxury hospitality brand.
PURPLE is a trusted, long-standing partner of Apple TV+, supporting events in London, New York, and Los Angeles. Our work spans content premieres, awards campaigns, and marquee moments—including the inaugural Apple Original Films BAFTA Brunch. We curate a compelling mix of A-list entertainment talent and influential cultural figures to drive high-impact media coverage.
Since 2019, PURPLE has partnered with Maison Francis Kurkdjian (MFK) to reimagine its presence in the competitive U.S., Canadian and UK markets. Leveraging innovative storytelling, immersive activations, and founder-driven narratives, PURPLE elevated MFK from a niche fragrance house into a modern luxury powerhouse, commanding attention in both media and consumer spaces.
We create compelling executive and corporate profiles that highlight leadership, foster credibility, and manage reputational risks. Our bespoke approach ensures alignment with your brand’s values and vision.
Seven Dials City has been a long-term trusted advisor to the executive team of Europe’s largest radio and outdoor company. In 2024, we guided them to win an eight-year rail advertising contract, one of the biggest in the world.
We provide extensive counsel and connectivity to the founding team of Fenchurch, one of the UK’s most successful independent investment banks. Our work includes crafting and deploying a narrative that has enabled the business to showcase its significant legacy and impact on the financial services sector.
Seven Dials City has been a close advisor to Superdry CEO and co-founder Julian Dunkerton for several years. They provide strategic communications counsel, investor and media relations support, and corporate profiling to this renowned British fashion brand. In 2024, Julian was included within the top ten list of PRWeek’s best communicators.
©TOGETHERGROUP 2025 Design by Noë & Associates
©TOGETHERGROUP2025Design by Noë & Associates
